Uncategorized

Nec consectetur quis, elementum eu arcu. Nunc ornare arcu lacus, quis aliquet odio bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl. Nulla sagittis efficitur ex,…

Augue, dictum nec consectetur quis, elementum eu arcu. Nunc ornare arcu lacus, quis aliquet odio bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl. Nulla sagittis…

Dictum nec consectetur quis, elementum eu arcu. Nunc ornare arcu lacus, quis aliquet odio bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl. Nulla sagittis…

Consectetur quis, elementum eu arcu. Nunc ornare arcu lacus, quis aliquet odio bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl. Nulla sagittis efficitur ex, at…

Sed felis augue, dictum nec consectetur quis, elementum eu arcu. Nunc ornare arcu lacus, quis aliquet odio bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl.…

Quis, elementum eu arcu. Nunc ornare arcu lacus, quis aliquet odio bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl. Nulla sagittis efficitur ex, at sodales…

Bibendum non. Nam vitae libero mauris. Suspendisse vitae purus ligula. Morbi sed diam eget dolor posuere convallis vel vel nisl. Nulla sagittis efficitur ex, at sodales massa pulvinar a. Nunc quis lacinia eros. Fusce ac ipsum gravida,…

Convallis vel vel nisl. Nulla sagittis efficitur ex, at sodales massa pulvinar a. Nunc quis lacinia eros. Fusce ac ipsum gravida, tristique sed felis augue dictum nec consectetuer quis. Elementum eu arcu nunc ornare nam. Vitae libero mauris…

A high Quality Score can: Be achieved with an increase in bid. Improve an ad’s position. Be assigned to negative keywords. Prevent an ad from being served. The correct answer is: Improve an ad’s position. Explanation: Higher quality…

An advertiser selling anti-bacterial toothbrushes wants to invest in their brand with a set marketing budget. They want another campaign that maximizes profit as long as ROI is positive. Which account structure achieves both goals? Run…

If multiple individuals make changes to one Google Ads account, upon opening the account in Adwords Editor, they should: Contact all other account managers. Refresh the account in Google Ads. Click “get recent changes” in the tool bar.…

What can be learned from a Search Funnel? Search impression share for the last 30 days compared to CPC trends over time. Budget usage for all Search campaigns, including budget limitations and opportunities for more traffic. The series…

How could an advertiser determine the most profitable keywords within a campaign? Identify the keywords with the highest clickthrough rates (CTRs). Compare the total clicks to total conversions for each keyword in the account. Identify…

In an Google Ads account, which statistic is viewable for each ad group? Purchase funnel abandonment by step Percent of impressions blocked by negative keywords Average cost-per-click (CPC) Performance by Internet Protocol (IP) address…

An advertiser runs a report at the Campaign level and includes invalid clicks statistics. The report indicates that 20% of clicks received during the selected time period were invalid. This means that the invalid clicks were: Filtered…

You are gaining a reputation as a true wizard of Google Ads and just won a multi- million dollar client to consult on bidding strategy. Your new client asks you to set bids that maximize profit, focus on the top 3 positions, and…