To connect Firebase to AdWords, which of these is required?

To connect Firebase to AdWords, which of these is required?

  • In Firebase, your account needs to be an owner on the project that you want to link. In AdWords, the Google Account needs administrative access.
  • A working knowledge of mobile click attribution technologies
  • More than 100 app installs or conversions
  • At least 1 app install or conversion

Correct answer is:

  • In Firebase, your account needs to be an owner on the project that you want to link. In AdWords, the Google Account needs administrative access.

Explanation: Once you’ve linked your AdWords and Firebase accounts, you can import conversions and conversion event data (for example, parameters) from Google Analytics for Firebase to see how your ad campaigns drive app installs and in-app actions for your Android and iOS apps. To link a Firebase project to AdWords, use a Google Account that has the following permissions:

  • In Firebase, your account needs to be an owner on the project that you want to link.
  • In AdWords, the Google Account needs administrative access.

Read more here: https://support.google.com/adwords/answer/6333536

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