Assuming you are not using any bid adjustment and you value mobile traffic over desktop, which bid adjustment should you set?

Assuming you are not using any bid adjustment and you value mobile traffic over desktop, which bid adjustment should you set?

  • A) Increase bid adjustment for desktop
  • B) Increase bid adjustment for mobile and desktop
  • C) Increase bid adjustment for tablets
  • D) Increase bid adjustment for mobile

The correct answer is:

  • D) Increase bid adjustment for mobile

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