What ad setting limits the number of times that ad can be shown to a particular user?
What ad setting limits the number of times that ad can be shown to a particular user?
- Priority
- Frequency cap
- Hard cut-off
- Impression ratio
Correct answer is:
- Frequency cap
Explanation: Set a frequency cap to prevent users from seeing an ad too often within a given time period. A frequency cap is the maximum number of times your ad can serve to any given user during the period you set in the Time period field.
Read more here: https://support.google.com/dcm/answer/2837363
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