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Q. What is difference between 404 and soft404? Ans. When we use a custom page to redirect user of 404, it creates soft 404. Let me make this sentence clearer. Usually webmasters or SEOs create a new attractive 404 page and this page is…

Travel is vast domain. A travel portal can deals in thousands of travel packages. There can be millions of pages in travel portal. To manage these pages can seem hard but actually not. Big portals are usually made through CMS and every page…

Search engines are like websites where you are facilitated to search anything on Internet by provided search facility. Major search engines are Google, Yahoo and Bing (MSN). There are two basic types of search engines. Text based search…

Keywords prominence is one of the various important factors for search engine optimization. It means, your keywords should be at prominent area in content of your web pages. To make higher prominence, you need to keep your keywords close to…

Keyword proximity refers to closeness of keywords. Your keywords should be close to each other in content of web page. Many people don’t know about keywords. They generally treats key phrases as a keyword. Usually we do not target keyword.…

Directories are a kind of website which are used to store businesses and their information. You have seen telephone directory, just like that these are business directories. In telephone directory you can find any number by name. Same here,…

Keyword stuffing is unethical practice of SEO. It may get your website spammed. Google may impose penalty or your website can be de-indexed by this practice. Keyword stuffing is not liked by crawler. It is like as you are imposing your…

Off Page Optimization is very essential to make your website’s popularity. Through Off Page Optimization you not only create popularity, you get back links too. And these even back links play great role to get your website ranked on search…

In this process we do Search Engine Optimization by making changes on web pages. Few factors of On Page Optimization Appropriate meta tags and title tag: Meta tags should be meaningful. Title and Meta description pass information of your…

Pages of your website are indexed by crawlerto save in its database. This saving process is called indexing. There may be hundreds of pages in your website. But every page will be indexed, it can’t be assured. To check indexing status we…

Importance and guidelines of article submission: Articles are good source to get back links. This process helps in search engine optimizationof your websites. You can get good quality and permanent back links by submitting articles in…

After removing the issues and clearning the website, you need to use fetch as a google bot option in your search console. Approx 90 days are taken to get the some of lost ranking. Website is usually penalized by either unethical SEO…

Title and Meta tags are very essential and basic part of search engine optimization. Title should be meaningful and description should be informative. Title and Meta tags pass information of web page to crawler. By title and meta tags,…

Right method of keyword targeting is to target each unique keyword on every page. Neither two keywords should be targeted on single page nor should a single keyword be targeted on two different pages. This practice can confuse search engine…

Keyword mapping is process to target keyword on relevant page. Syntax to map keyword is easy and similar to syntax of checking indexing. “Keyword site:yoursitename.com”. This syntax will show some results. Now you need to check those…

Internal linking is part of On Page optimization technique. It helps to get permanent ranking over search engines. You can’t do complete SEO without internal linking. It means connected your all web pages internally with contextual links.…