What does “Variant A” in A/B Testing usually represent?

    What does “Variant A” in A/B Testing usually represent?

    • Test version of the web page that is modified from the original
    • Original version of the web page

    Correct answer is:

    • Original version of the web page

    Explanation: Variant A is the original. Variants B through n each contain one or more elements that are modified from the original.
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